In a fast-moving era, Invento builds the visual worlds, films, and campaigns designed to slow down attention and deepen connection.
Elena Urdiales for An Act of Faith
VISUAL WORLD
- Strategy,
- films,
- editorial projects,
- Creative Research,
- Talent Management
Draw by touchable things...
somehow, we end up looking for things to touch. In a world of virtual noise, it is the tangible that grounds us, inviting connection and meaning.
the light is powerful yet subtle.
What happens to a dream deferred?
Does it dry up
like a raisin in the sun?
Or fester like a sore—
And then run?
Does it stink like rotten meat?
Or crust and sugar over—
like a syrupy sweet?
Maybe it just sags
like a heavy load.
Or does it explode?
Fran Wingberg in Visita Sesgada al Museo del Prado
An editorial exploration of the physical environment
The Prado wanted visitors to experience the museum differently — not just which works to see, but how to see them. We developed a film work with artist Fran Windberg that reframes the museum visit as a living practice: unhurried, peripheral, genuinely surprising and very personal.
Casa Música needed to establish its emotional identity before it opened. We made a brand film that builds the entire world of the space from light, sound, and restraint — so that the first time someone walks through the door, they already feel familiar.
The Djs collective Pachanga commissioned Invento to give a fresh look to Madrid's nightlife scene.
This documentary-style film embeds with painter Pedro Hoz through his most demanding project to date — not as observers, but as witnesses. The difficulty is not edited out.
Campaign, Object, Editoial
2025
Editorial exploration of the physical space and its components.
A self-initiated project built around a single question: what does it mean to demands pause? From that question, Invento developed a full visual and conceptual language - object, photography, campaign and editorial work — that demonstrates the studio's capacity to build a brand world from an idea.
